1. Scope and principles
This policy covers how clipbeep reviews the three things that can put money or reputation at risk: brands, campaigns, and creator content and conduct. What a brand or a creator may or may not say or show lives in the Terms of Service for Brands and for Clippers, and will also be published as a separate Content Policy.
Review combines automated checks (fraud signals, duplicate detection) with a human decision. No ban, no reversal of money already earned and no account restriction takes effect on an automated signal alone: a person at clipbeep looks at the case and signs off first. Automated checks may refuse an exact duplicate submission or freeze a result for review; the outcome of that review is a human decision.
The brand and campaign review gates described below are live in production.
2. Brand review
Every brand account carries its own approval status, separate from any one campaign, and starts pending. We review the company or the individual developer behind it, its product, and its website or store listing before the brand can publish anything a creator will see.
What is checked: that the business and its product are real and working, and that the product fits the kinds of products we accept (apps and games, consumer software, digital education, e-commerce and direct-to-consumer brands, or another lawful product we accept case by case). Before the brand's first funded campaign, the company, its directors and its owners are screened against sanctions lists: through our business verification provider (Didit), and where a brand has not completed business verification, by the reviewer by hand in the EU Sanctions Map, the OFAC Sanctions List Search and the UK sanctions list, recorded with the approval decision.
What is refused, permanently: gambling, betting and crypto-casinos; financial services, investment, lending and crypto-asset products; adult content; weapons; tobacco, vapes and nicotine; illegal drugs and unapproved pharmaceuticals; get-rich-quick and signal-selling schemes; anything requiring a financial or insurance licence; anything unlawful in the markets a campaign targets; and any campaign aimed at children.
A rejected brand has every one of its campaigns closed to creators at the same moment, because a campaign only opens once both its own review and its brand's review read approved. An approved brand can be reviewed again and rejected at any time, not only during onboarding: a card chargeback puts it back on our re-review list automatically, and a complaint or a confirmed strike on its campaigns is taken to a reviewer by a person (section 7).
Each campaign draws only on that brand's own funds, and only the brand itself pays for its campaigns: a payment from anyone else is returned to the payer. clipbeep does not use one brand's money to pay for another brand's campaign.
3. Campaign review
Every campaign is reviewed and approved before a creator can see it, join it, create a tracked link for it or submit a post to it, whether or not it is already funded. Nothing a brand writes in a campaign reaches creators until a reviewer has approved it.
A reviewer checks: the product and the destination URL (real, working, and matching what the campaign describes), the claims in the brief, the campaign's rules (what a creator may and may not say, the formats and social platforms allowed, the disclosure requirement), and the payment terms the brand set (one payment mode per campaign: a price per sale, or, once it launches, a price per thousand verified views; never both).
If a funded campaign is rejected, its unused budget is refunded to the original payment method (Terms for Brands 6.7): the campaign's budget record is closed and the card refund is issued through our acquirer against the original order, never by editing a balance by hand.
A brand has no way to change a live campaign's product or destination URL. A new product, URL or listing is a new campaign, and a new campaign starts at pending and is reviewed again on its own terms: approval of the brand does not carry over automatically.
4. Content rules for creators
A post cannot be submitted without three things: a declared format, a declaration of whether it uses AI-generated or AI-assisted content (a box the creator ticks when it does), and confirmation that the post is marked as a paid partnership. The submission form will not accept a post missing any of the three.
AI-generated content is allowed if it is labelled under the social platform's own rules and declared at submission. A fully AI-generated "AI creator" account may only join a campaign the brand has explicitly opened to AI creators, must be labelled as AI, and may demonstrate or explain a product but never give a testimonial or claim personal experience. Deepfakes and impersonation of a real person are never allowed, declared or not.
Originality: the same post cannot be submitted twice, and a post that copies another creator's content does not earn (Terms for Clippers 4.8) and is removed when found, through a brand's report or our own review.
clipbeep does not pre-approve or reject individual posts before they go live, in either payment mode: a post earns only through verified results. A brand chooses whether its campaign is open to any eligible creator or takes applications; the brand accepts or declines applications in clipbeep, judging each creator against the brief. In both cases every post is public and the brand can review it directly. Where a campaign's brief requires it, as in a pilot campaign under a signed letter of intent, the brand checks each video against the brief before it is published; that check goes through clipbeep and covers only the result against the brief. A brand's feedback on a post, whether a warning or a strike request, checks the result against the brief and the campaign's rules; it does not direct how the creator works. A breach is caught after the fact, by our fraud signals, by a brand's report or by our own review, and is handled through the enforcement ladder below.
5. Enforcement ladder
A warning is free, unlimited and logged. It carries no consequence for a creator's money or standing: it records that something was asked to be fixed.
A strike request names one reason from a closed list (off brief, missing disclosure, stolen content, wrong account, fake engagement, or another reason with an explanation) and must carry evidence, a link or a note; a request without evidence is not accepted. A brand files it within 7 days of the post's submission. The creator is told at once and has 72 hours to fix the post or reply, and no strike is confirmed before that window ends. Only clipbeep, never a brand alone, can confirm or reject it. Where most of a brand's requests are rejected, we withdraw the strike tool from its account and route its further requests through our own review only.
A confirmed strike reverses the earnings on that one post and removes the post from the campaign. Money already paid out before the strike is never clawed back this way. Where the post had already earned, a strike only voids that money for a material breach: a prohibited or unlawful claim, a disclosure the creator refused to fix, or content the campaign's rules expressly forbade. Anything short of that is a warning, and the money stands. A struck post also stops earning under a per-sale campaign for as long as it stays struck.
Three confirmed strikes against one account within a rolling twelve months end that account. Today the account closes the moment the third strike is confirmed; from the next version of our Terms the closure itself is decided by a person at clipbeep.
Every warning and strike decision carries a written reason, shown in the app to the people it affects and, as our email notices roll out, sent by email as well. A confirmed strike can be appealed within 30 days, by replying to the decision or writing to hello@clipbeep.com. A person at clipbeep reviews it afresh, with the evidence and the creator's reply, and answers within 10 business days. Wherever possible, that person is not the one who took the original decision; otherwise the founder reviews it personally. A creator can also ask for a written explanation of any decision that affects them, including one in which an automated tool played a part, and receives it within 10 business days.
A brand files a warning or a strike request from the post in its dashboard, and the creator replies in the app.
6. Brand-side enforcement
clipbeep treats a brand as a business user. Restricting, suspending or terminating a brand's account always comes with a written statement, sent by our team to the brand's account email, naming the specific facts and the clause relied on, given at the moment a restriction or suspension takes effect, and at least 30 days before a termination outside a fraud finding, a repeated breach, or a legal or payment-partner requirement.
A brand can reply to that statement, or write to us directly. Every complaint is handled internally, free of charge, with a reasoned answer within 10 business days.
Under-reporting a sale, tightening terms after the fact, or closing a campaign to avoid money already owed are treated as seriously as fraud on the creator side, and are grounds for suspension.
7. Periodic and event-driven re-review
An approval is not final. The same review decision can be taken again at any point: on a complaint from a creator, a payment partner or the public; on a chargeback or refund pattern; on a confirmed strike or a pattern of them; and on a change of product or destination, which by construction is a new campaign and a new review (section 3).
A card network chargeback can arrive up to 120 days after the original charge, which is why the Terms let us hold back from a refund any amount under an open dispute or chargeback (Terms for Brands 4.5). Refunds follow section 4.4 of the Terms for Brands, and any amount under an open dispute or chargeback is held back until it closes (section 4.5).
In addition, every approved brand is reviewed at least once every twelve months, from a monthly list of brands whose last review is older than eleven months.
8. Records and audit trail
Every review decision (a brand or campaign approval or rejection, a strike confirmation or rejection) writes a record naming the person who decided, the action, the entity and the outcome.
The fraud signals we screen for are published in one place, in the same words used internally and shown to creators, so nobody is flagged for a reason they cannot read.
Warnings, strike requests and strike decisions keep the evidence, the reply and the reasoning on file. Records behind a decision that led to a ban are kept for three years.
9. Reports from anyone
Anyone, with or without a clipbeep account, can report a brand, a campaign, a creator's link page or anything else on clipbeep that they believe is illegal or breaks our rules, free of charge, by writing to hello@clipbeep.com. With the next version of our Terms, a report form at clipbeep.com/report, usable without logging in, will be linked from every page.
We acknowledge each report, decide on it diligently and objectively, tell the reporter what we decided and why, and say whether an automated tool was used. Where we act on a report, the person affected receives a statement of reasons and can complain or appeal. After a warning, we may stop processing reports from someone who keeps sending manifestly unfounded ones.
10. Contact
Everlancer OÜ, registry code 17590253, Narva mnt 5, 10117 Tallinn, Estonia.
Questions about this policy, or a report about a brand, a campaign or a piece of content: hello@clipbeep.com. This address is also our single point of contact for users, in English, and for authorities, in English and in Estonian. Where we become aware of information that gives rise to a suspicion of a criminal offence threatening a person's life or safety, we inform the competent authorities.